A trademark is a word, symbol, or phrase, used to identify a particular manufacturer or seller’s products and distinguish them from the products of another. Protection can extend beyond words, symbols, and phrases to include a product’s “trade dress” or other aspects of a product, such as its color or its packaging. Our team is can pursue trademark protection both in the U.S. and internationally.
When filing a trademark, we first search existing marks to ensure that the mark has a reasonable likelihood of being registered, focusing on the U.S. principle and supplemental registers. We can also conduct a more extensive search and report on the registrability of a mark. The next step is to prepare and file a trademark application with the USPTO. We then respond to any office actions from the examiner. The can range from simple amendments to full responses to requests.